Third-party tested. ENGINEERED BY SCIENTISTS. Performance you can taste, WITH quality you can trust.
Performance you can taste.
The question that led to FOULPLAY was: Can sports nutrition be made enjoyable? As consumers of an inordinate of supplements ourselves, we felt that taste is often an afterthought. Perhaps you can have your gummy and eat it too.
Formulating with a purpose.
We work with leading scientists and food technologists to combine tested and efficacious ingredients with new formats. We believe good formulation combined and everyday practicality belong together.
Taste belongs at the beginning.
We want flavour and texture to make your routine something you look forward to. Our vision is performance nutrition made with the same care as the foods and drinks you already enjoy.
Trust grows when people can look closer.
Clear ingredient information, understandable explanations and access to supporting reports help people make informed choices. We aim to make the thinking behind our products easier to see, question and understand.
Performance you can taste.
The question that led to FOULPLAY was: Can sports nutrition be made enjoyable? As consumers of an inordinate of supplements ourselves, we felt that taste is often an afterthought. Perhaps you can have your gummy and eat it too.
Making a creatine gummy means working with a difficult balance. Heat helps create the gummy. Water helps form its texture. But within a water-containing formulation, temperature, acidity and time can also encourage creatine to break down into creatinine.
HI-TECH is our formulation and process-control approach to that challenge. Processing temperature and exposure time are carefully managed, alongside the finished gummy’s moisture content and water activity. Together, these controls are designed to limit the conditions that drive creatine degradation, without giving up the flavour and satisfying chew that make Hi-Creatine enjoyable to take. The results speak for itself - our bites are able to retain its active ingredients throughout its 18 months shelf life, something other brands cannot claim.
That is the thinking behind Hi-Creatine. A ready-to-take format that leaves the scooping, mixing and shaker-washing out of your routine, while making genuine enjoyment part of the product itself. Best part is, you won’t even question if there is creatine inside.
PUREST-TECH puts an exacting focus on the creatine behind Purest-Creatine. Not a longer ingredient list
The scrutiny extends beyond creatine content to specific unwanted compounds. Independent analysis of the lot covered by our published report found dicyandiamide (DCD), dihydrotriazine (DHT) and creatinine below the laboratory’s stated detection limits.*
This is the detail behind our approach to purity: named compounds, measured results and a report you can inspect for yourself.
Brought together in unflavoured, pre-measured sachets, Purest-Creatine keeps the daily routine straightforward. The scrutiny happens before you open it.
Hi-Creatine
 | Competitor A | Red Meat | |
|---|---|---|---|
| Creatine Content | 1800mg per bite 5400mg per 3-bite serving | 1000mg – 1500mg per gummy 4000mg–6000mg per serving | 1g–2g per 200g Steak |
| Calories | 17 kcal per bite | 20–25k Cals | 200k Cals |
| Convenience | Travel-friendly pouches | N/A | N/A |
| Taste Profile | Japanese Peach | N/A | Depends |
| Third-party Tested | Yes | No | No |
Consistently testing among the lowest in the global market for well-known contaminants (such as DCD, DHT and creatinine) in creatine monohydrate powders.
Thanks to PUREST-CREATINE's exceptional purity, we guarantee that the powder dissolves in your beverage of choice in less than 5s.
Rawson ES, Volek JS. Effects of creatine supplementation and resistance training on muscle strength and weightlifting performance.
Jiaming Y, Rahimi MH. Creatine supplementation effect on recovery following exercise-induced muscle damage: A systematic review and meta-analysis of randomized controlled trials.
Xu C, Bi S, Zhang W, Luo L. The effects of creatine supplementation on cognitive function in adults: a systematic review and meta-analysis.
We don't think of creatine is an "essential" nutrient, but with its benefits to muscles, bones, and brain health, we consider it conditionally essential for almost everyone.
Days
Your intramuscular creatine stores are increasing daily. Nothing visible yet, but the foundation is being laid. Be patient and consistent.
Phosphocreatine levels approach full saturation. Early strength and training volume gains start to surface.
Full saturation. This is where the research kicks in: increased power output, greater training volume, improved recovery between efforts. Cognitive benefits under stress and fatigue continue to build.
Hi-creatine is formulated to limit this by tightly controlling available water, acidity and heat exposure during production.
Every batch then goes through accelerated stability testing, where we monitor both the gummy itself and its creatine content over time to confirm that it continues to meet our label claim. It is not enough for the gummy to hold up - the dose has to hold up too.
With FOULPLAY we drew inspiration from the mindset of competitive sport, where the difference between good and great comes down to marginal gains.
Created with Home of Football and Air Afrique, Home of Football: Home & Away brings together architecture, art, and more than 60 historic objects within a series of interconnected environments. A mint-green palette and circular forms draw from the visual language of the game, shaping an experience that explores football beyond the field.
Pomace or citrus peel contains pectin, but it has to be extracted because it's mixed with other compounds. The material is heated in water, and a processing aid (usually a natural mineral acid, sometimes enzymes) is added to boost extraction. After the pectin dissolves, the leftover solids are removed by filtration-often through multiple filtration steps to fully clarify the pectin solution.
FOULPLAY’s natural electrolytes for @salomon_sg x @lart x @easypaceonly L’ART community run.
116km. 5,400m of elevation gain. Two nights through the jungles of southern Thailand. A 32-hour cutoff. @kanishkkaran tells us about his first UTMB 100m series.
Created exclusively for Paris Fashion Week, this limited collaboration brings together everyday performance and functional exploration, conceived as tools for exploration across movement, environment, and mindset.
Performance nutrition should work for your lifestyle, not complicate it. That’s exactly where FOULPLAY stands apart. FOULPLAY reimagines creatine supplementation with Hi-Creatine Bites, delivering 1,800mg of creatine per bite in a convenient, great-tasting format. No powders, no shakers, and no chalky aftertaste, just consistent daily performance support made easy. Creatine is one of the most researched supplements in fitness, known to support strength, muscle recovery,...
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“I’m impressed by the team’s commitment to transparency and developing a taste profile that supports adherence. Their approach reflects a mindset that treats scientific standards seriously - something that’s encouraging to see in the supplement space.”
“Makes taking creatine great again. Don’t need to dry-scoop or pack dodgy ziplock bags of white powder to take on my travels anymore. Please release more flavors!!!!”
“I'm new to creatine so having it in a tasty format really helps. I've tried both powder and pills, and nothing comes close to these.”
“Cleanest taste, it's almost hard to believe that there is 1800mg per bite, but I know it's the case because of the lab results. I haven't tried anything like this before.”
The 🍑 peach flavour is seriously tasty. Taking creatine has never been this easy. No scooping, no mixing, no messy powder! Especially handy when travelling ✈️ Just toss a few gummies into your bag and you’re good to go. 💪 Definitely a win for convenience!
It tastes amazing
Great taste without the “saccharine” aftertaste commonly found in gummy products. Waiting to see amazing results.
Day 3 of trying Foulplay Creatine. They're tasty, convenient, and super easy to take. Looking forward to seeing the results with consistent use!
Taste good, not grainy and powdery. Easy to consume
Easy to mix and it is odourless/tasteless which makes it a good option to pair with my favourite beverages.
Easy, tasteless. If u travel alot, or rush in a morning, Just throw one sachet into your bag and goo on with you day. Its very easy. Can Pour into your daily coffee or any beverages. With UseFoulPlay, you have no reason to skip your creatine! Subscribe now and you dont have to worry about missing your creatine intake.
very easy to use and works very well and convenient
There is no bitter taste and it's so smooth that it does not affect the taste of the food that I blend in with!
Loving it so far. Easily dissolved at it's purest.
